The App Gap: Why Baby Boomers Won’t Use Most Smart Phone Apps – Better Health

A complementary piece to the post on doctor resistance. Not surprisingly, the personal touch is still appreciated. And I expect that as cohorts more comfortable with technology age, this dynamic will change somewhat, but hope that the personal touch aspect will not be lost. Quote:

I just spent a month making house calls to almost 70 different Medicare Advantage members in rural parts of this country. And I can tell you that almost none of them used any sort of smart phone app to manage their health. These “odd creatures” actually enjoyed face-to-face human contact, they used their phones almost exclusively to talk to people (not surf the Internet), and they took hand-written notes when it was important for them to remember something. They even had paper calendars that they used to schedule their physician appointments and keep records of their medications and procedures. How “weird” is that?!

When I asked one of the seniors if she’d be interested in using a cell phone to check her blood pressure and have that automatically uploaded to her doctor’s office she replied, “I’m too old to learn that stuff, dear. I’m lucky if I can find my slippers in the morning.”

The App Gap: Why Baby Boomers Won’t Use Most Smart Phone Apps – Better Health.

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